http://www.knowledgeistics.com/2009/05/28/social-media-experts-you-are-not-the-customer/ Market Research Meets Social Media Sun, 14 Jun 2009 03:07:20 +0000 hourly 1 http://wordpress.org/?v=3.0.1 http://www.knowledgeistics.com/2009/05/28/social-media-experts-you-are-not-the-customer/comment-page-1/#comment-28 How to Define Social Media Strategy and Business Objectives By Using the Customer Experience Lifecycle Model | By Ben Foster Tue, 02 Jun 2009 14:41:10 +0000 http://www.knowledgeistics.com/?p=99#comment-28 [...] for information at each point in the Consumer Experience lifecycle differs based on the product.  Understanding the details behind consumer behavior and the need for information can help focus your Social Media [...] [...] for information at each point in the Consumer Experience lifecycle differs based on the product.  Understanding the details behind consumer behavior and the need for information can help focus your Social Media [...]

]]> http://www.knowledgeistics.com/2009/05/28/social-media-experts-you-are-not-the-customer/comment-page-1/#comment-11 Michelle Thu, 28 May 2009 20:54:09 +0000 http://www.knowledgeistics.com/?p=99#comment-11 This is a really good point. Remember when Google search results were accidentally released a couple years ago? I was amazed that a lot of the searchers entered "topic".com as a google search. But then I paid more attention to my own habits and realized that I even sometimes do this when I'm not paying attention to where my cursor is. Is there research out there about how "regular" people or casual users use social media? This is a really good point. Remember when Google search results were accidentally released a couple years ago? I was amazed that a lot of the searchers entered “topic”.com as a google search. But then I paid more attention to my own habits and realized that I even sometimes do this when I’m not paying attention to where my cursor is. Is there research out there about how “regular” people or casual users use social media?

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